API-driven Revenue: The Developer Portal as your new sales executive

Discover the role of APIs in the digitalisation journey & how a developer portal can help you generate new business. How to win new customers through an API developer portal? Join this online event to explore the possibilities!

What will you learn in this online event?

  • What is a developer portal and which role can APIs play  in the digitalisation of a company?
  • Tips & tricks to win new customers through a developer portal
  • How you can build your Developer Portal as a potential revenue stream

In the current times of social distancing and working from home, digital transformations are accelerating. Businesses are becoming increasingly digital and so are the channels with partners, suppliers, and customers. APIs are the key facilitator in digital transformation.

They enable the exchange of data and functionality in a distributed setup between different systems and potentially different organisations. This can be done to integrate business processes, or even to offer digital services as the core product. In the latter case, the API can be seen as the actual product.

Next to security, governance, and monitoring & analytics, there is also the support for your developer community which is a key feature of API Management tooling, we call this Developer Engagement.

A strong Developer Portal is the primary means to engage and support your developer community. But did you know that you can also monetise your Developer Portal and make it drive revenue for your business?Fill out the form to watch the on-demand video immediately!


  • Welcome word
  • Introduction in APIs & developer portals
  • Google Cloud’s vision on API Management
  • Apigee in action: demo
  • Q&A